Copyright © 2012 ON24 Inc.  Home |  Solutions |  Products |  Partners |  Company |  Contact Us |  Careers |  Privacy Policy |  Site Map |  Site FeedbackTo cost effectively educate IT professionals throughout China about IBM’s cloud computing capabilities and generate high-quality leads, IBM China’s Software Group held a virtual event powered by ON24 that exceeded goal attendance and fostered an extremely interactive experience.

Key results:
  • Registrants: 2,476
  • Attendees: 880 (goal: 800)
  • Attendance rate: 35.5%
  • Average viewer show duration in minutes: 104.6
  • Documents viewed: 3,907
  • Webcasts viewed: 3,313
  • Chats entered: 550
  • VCards exchanged: 1,607
IBM: To cost effectively educate IT professionals throughout China